• Define the outcomes that matter most to your customers—and measure the steps to get them there.
• Blend formative impact studies that codify best implementations with product analytics that reveal value at scale.
• Package impact into compelling, repeatable narratives that demonstrate value, build trust, and drive sales.
• Apply frameworks I’ve use to guide Grammarly, Perlego, and the Gates Foundation to build credibility fast

How I can help

I help you generate the impact evidence buyers demand—so you stand out competitively and grow more sustainably.